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Digital Smarts: 5 Impressive Recent Marketing Campaigns

Digital Smarts: 5 Impressive Recent Marketing Campaigns

by Alto | 4 Jun 2018 | Digital Marketing

Take a hint or two from these brands. Living in a world chock-full of mindless information and repetitive advertisements, it can sometimes be difficult to sift out the good content from the white noise. Well, let’s help you out with that. In this article, we give you...
No more moody foodies: Tips for Effective Digital Marketing in the F&B Industry

No more moody foodies: Tips for Effective Digital Marketing in the F&B Industry

by Alto | 23 Apr 2018 | Digital Marketing, Search Engine Optimisation, Social Media Marketing

By Audria Low.  The way to a man’s heart is not just through his stomach. With such a competitive landscape and ever-demanding customers, boosting your business and increasing brand awareness in the Food & Beverage industry is always gonna be an uphill battle....
How To Win Consumers And Influence People: 5 Brands Who Did It Right

How To Win Consumers And Influence People: 5 Brands Who Did It Right

by Alto | 17 Apr 2018 | Digital Marketing, Social Media Marketing

By Audria Low. Say goodbye to influencer influenza. If you’ve regularly been keeping up to date with recent marketing trends, you’ll know that Influencer Marketing has been catching on real fast in the industry. In fact, it is booming. According to a study, influencer...
Digital Marketing: How It’s Changing the Face of Business

Digital Marketing: How It’s Changing the Face of Business

by Alto | 5 Feb 2018 | Digital Marketing, Social Media Marketing

Gone are the days when brands relied on billboard ads or fought for TV spots. Today, it’s all about digital. (Source: Freepik.com) Like all other industries, the world of advertising and marketing has undergone a facelift thanks to the rise of digital. Marketing...
Facebook: The 2018 Algorithm Game

Facebook: The 2018 Algorithm Game

by Alto | 22 Jan 2018 | Digital Marketing, Social Media Marketing

May the odds be ever in your favour. Ladies and gentlemen, welcome to the 2018 Algorithm Games on Facebook. The Facebook algorithm runs the news feed of all users, displaying a computer-generated selection of posts from other users and Facebook pages. In January 2018,...
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