by Alto | 15 Jan 2018 | Social Media Marketing
We crave content as short as our attention spans. Historically-speaking, the sphere of marketing and advertising revolved around creating everlasting taglines and enduring slogans – content that can drive engagement rate for months on end. Heard that “a diamond is...
by Alto | 8 Jan 2018 | Social Media Marketing
2017 saw many changes in the sphere of social media. Twitter increased its character limit to a whopping 280 characters (more from the legendary #POTUS), Instagram introduced multi-photo posts, and Facebook has jumped on the Stories bandwagon; which begs the question...
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